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van de Wijdeven and Vogelaar (2013a, April 07). Superpromoter research. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/superpromoter-research
Vogelaar and van de Wijdeven (2012a, September 13). Focus on the flow of enthusiasm. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/focus-on-the-flow-of-enthusiasm