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Vieira et al. (2010a, April 20). Will Twitter change the way that market researchers communicate? . ANA - ESOMAR. Retrieved September 25, 2024, from
https://ana.esomar.org/documents/will-twitter-change-the-way-that-market-researchers-communicate-
Dadlani and Soman (2010a, April 20). Synergistic co-creation. ANA - ESOMAR. Retrieved September 25, 2024, from
https://ana.esomar.org/documents/synergistic-co-creation