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Colin, B. (1992a, June 15). How to take strategic options in the car industry for the year 2000. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/how-to-take-strategic-options-in-the-car-industry-for-the-year-2000
Colin and Pioche (1989a, September 01). The Nielsen consumer single source approach . ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/the-nielsen-consumer-single-source-approach-