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Research papers

New consumers, product innovation and product renovation

I will try today to give you my views on how I see the food industry future. The future will bring rapid change, a need to anticipate change, to inspire it, to shape it when useful, to react to it even when it is less palatable but...

Catalogue: ESOMAR Congress 1987
Author: Camillo Pagano
Company: Nestlé
September 1, 1987
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Citation

Pagano, C. (1987a, September 01). New consumers, product innovation and product renovation. ANA - ESOMAR. Retrieved June 02, 2024, from


https://ana.esomar.org/documents/new-consumers-product-innovation-and-product-renovation