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Coffey and Mazumdar (2002a, June 12). The reach and frequency approach to advertising planning on the Internet. ANA - ESOMAR. Retrieved September 26, 2024, from
Hughes and Perez-Prada (2002a, March 17). Using customer perceptions . ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/using-customer-perceptions-
Moskowitz and Moore (2002a, March 04). Towards a new paradigm . ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/towards-a-new-paradigm-
Bitoun and Legris-Desportes (2002a, February 03). Semiotics and Internet communications. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/semiotics-and-internet-communications
Young, C. E. (2001a, September 23). One size fit all. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/one-size-fit-all
Hansen, Wilki and Willumsen (1999a, September 01). Talking is understanding . ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/talking-is-understanding-
Huisman, D. (1999a, September 01). Simulate to create a winner . ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/simulate-to-create-a-winner-
Squires and Carter (1999a, June 15). Proving radio works. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/proving-radio-works
Luif and Moltmaker (1999a, June 15). Using market research in early stages of product development. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/using-market-research-in-early-stages-of-product-development