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Godwin, D. (1959a, June 15). Some consideration in the application of market research. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/some-consideration-in-the-application-of-market-research
Godwin, D. (1959a, June 15). Some consideration in the application of market research (French). ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/some-consideration-in-the-application-of-market-research-french-