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Wissing, A. (1992a, June 15). Assessing the benefits of combined weeklies and television advertising. ANA - ESOMAR. Retrieved July 05, 2024, from
Chicou, H. (1991a, June 15). Are senior people the same across Europe? The approach of an international magazine. ANA - ESOMAR. Retrieved July 05, 2024, from
McPheters, R. M. (1991a, June 15). New measures of advertising effectiveness. ANA - ESOMAR. Retrieved July 05, 2024, from
https://ana.esomar.org/documents/new-measures-of-advertising-effectiveness
Brinkhoff, H. G. (1991a, June 15). The challenge of marketing magazines. ANA - ESOMAR. Retrieved July 05, 2024, from
https://ana.esomar.org/documents/the-challenge-of-marketing-magazines
Adam and Laurent (1990a, September 01). Readership moods with French news magazines. ANA - ESOMAR. Retrieved July 05, 2024, from
https://ana.esomar.org/documents/readership-moods-with-french-news-magazines
Adam and Laurent (1990a, September 01). Readership moods with French news magazines (French). ANA - ESOMAR. Retrieved July 05, 2024, from
https://ana.esomar.org/documents/readership-moods-with-french-news-magazines-french-
Thiebaut, J. (1990a, June 15). Complementarity between television and magazines. ANA - ESOMAR. Retrieved July 05, 2024, from
https://ana.esomar.org/documents/complementarity-between-television-and-magazines
Pogliana and Aisa (1990a, June 15). Marie Claire in Italy. ANA - ESOMAR. Retrieved July 05, 2024, from
https://ana.esomar.org/documents/marie-claire-in-italy
Brown, M. M. (1988a, June 15). Readers-per-copy revisited. ANA - ESOMAR. Retrieved July 05, 2024, from
https://ana.esomar.org/documents/readers-per-copy-revisited