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Fanning, J. (2003a, September 14). How can local brands survive in a global world?. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/how-can-local-brands-survive-in-a-global-world-
Fanning, J. (1990a, September 01). Countries as brands. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/countries-as-brands
Fanning, J. (1976a, June 15). Using market research and journalistic techniques to produce circulation building editorial features. ANA - ESOMAR. Retrieved September 26, 2024, from