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Zahay, D. L. (1992a, June 15). Turning results into action. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/turning-results-into-action
Savorgnani, G. T. (1992a, June 15). Business-to-business segmentation. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/business-to-business-segmentation
Gross, de Maricourt and Malige (1992a, June 15). Organizational buying behavior. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/organizational-buying-behavior
Suntook and Szymanska (1992a, June 15). From customer service research to TQM. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/from-customer-service-research-to-tqm
Aucamp, J. (1992a, June 15). The use of market research in the development and marketing of an office park. ANA - ESOMAR. Retrieved September 26, 2024, from