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Research papers

The values advantage

This presentation deals with a highly pertinent and relevant issue in modern life: that of understanding values and how these can have a positive effect on business strategy in order to affect the bottom line and shareholder value and vital aspects...

Catalogue: Congress 2005: Making A Difference
Authors: Madeline Hamill, Brian Hall
September 21, 2005
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Citation

Hamill and Hall (2005a, September 21). The values advantage. ANA - ESOMAR. Retrieved June 25, 2024, from


https://ana.esomar.org/documents/the-values-advantage