You searched for: ""

The results has been filter on Authors containing Marc Gauguier.
ANA has found 1 results for you, in 142 ms.
Didn’t find what you were looking for? Try the Advanced Search!

Research papers

Scan 5000

Scan 5000 is the first service tracking permanently consumer consumption and causal data related to the store where they are used to buy. In fact, only 6 % of the household are visiting occasionally large surface stores. In average, a french...

Catalogue: ESOMAR Congress 1988
Authors: Marc Gauguier, Alain Pioche
Company: Nielsen
September 1, 1988