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Research papers

Turning the super tanker

A case study describing the migration of a very large continuous household panel from a postal CATI data collection methodology to an online and CATI data collection system. Topics CoveredWhy did we do it?What barriers did we have to overcome, both...

Catalogue: Panel Research 2008
Authors: Catherine Garland, Mark Van Walwyk
Company: GfK
October 24, 2008
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Citation

Garland and Van Walwyk (2008a, October 24). Turning the super tanker. ANA - ESOMAR. Retrieved June 01, 2024, from


https://ana.esomar.org/documents/turning-the-super-tanker