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Turning the super tanker

Date of publication: October 24, 2008

Catalogue: Panel Research 2008

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Authors: Catherine Garland, Mark Van Walwyk

Abstract:

A case study describing the migration of a very large continuous household panel from a postal CATI data collection methodology to an online and CATI data collection system. Topics Covered Why did we do it? What barriers did we have to overcome, both foreseen and unforeseen? What were the successes? What happened to the data? Clients and Panellists: the people affected Learnings for the Future: 21st Century continuous panels

Catherine Garland

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Mark Van Walwyk

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Garland and Van Walwyk (2008a, October 24). Turning the super tanker. ANA - ESOMAR. Retrieved May 13, 2025, from


https://ana.esomar.org/documents/super-c-and-presentation-packs