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Schmitt, P. (1959a, June 15). The "brand image" of the German voter. ANA - ESOMAR. Retrieved June 05, 2024, from
https://ana.esomar.org/documents/the-brand-image-of-the-german-voter
Schmitt, P. (1959a, June 15). The "brand image" of the German voter (French). ANA - ESOMAR. Retrieved June 05, 2024, from
https://ana.esomar.org/documents/the-brand-image-of-the-german-voter-french-