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Marc and Bertier (1967a, August 01). The choice of media. ANA - ESOMAR. Retrieved September 25, 2024, from
https://ana.esomar.org/documents/the-choice-of-media
Lohmann, E. (1967a, June 15). Comments on mr. Stapel's paper. ANA - ESOMAR. Retrieved September 25, 2024, from
https://ana.esomar.org/documents/comments-on-mr-stapel-s-paper
Knecht, J. (1967a, June 15). In reply to mr. Lockwood. ANA - ESOMAR. Retrieved September 25, 2024, from
https://ana.esomar.org/documents/in-reply-to-mr-lockwood
Lott, G. (1966a, June 01). The use of Telpex by creative men in an advertising agency. ANA - ESOMAR. Retrieved September 25, 2024, from
https://ana.esomar.org/documents/the-use-of-telpex-by-creative-men-in-an-advertising-agency
Hoyes, P. A. (1966a, June 01). Pre-testing advertisements at early stages of campaign development. ANA - ESOMAR. Retrieved September 25, 2024, from
https://ana.esomar.org/documents/pre-testing-advertisements-at-early-stages-of-campaign-development
Miller, R. E. (1966a, June 01). The gold cup. ANA - ESOMAR. Retrieved September 25, 2024, from
https://ana.esomar.org/documents/the-gold-cup
Aucamp, J. (1966a, June 01). Co-operation between creative and market research groups in developing campaigns . ANA - ESOMAR. Retrieved September 25, 2024, from
Tyler, P. (1966a, June 01). Freedom and control in creative activity. ANA - ESOMAR. Retrieved September 25, 2024, from
https://ana.esomar.org/documents/freedom-and-control-in-creative-activity
Webster, L. (1966a, June 01). A long look at advertising research. ANA - ESOMAR. Retrieved September 25, 2024, from
https://ana.esomar.org/documents/a-long-look-at-advertising-research