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Lawson, W. V. (1995a, June 01). The 'heavyweights'. ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/the-heavyweights-
Ehrenberg and Stern (1995a, June 01). Evaluating and forecasting prescribing. ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/evaluating-and-forecasting-prescribing
De Wilde, Bowditch and Fitall (1995a, June 01). Through the looking glass. ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/through-the-looking-glass
Mckenna, Patwardhan and Goodfriend (1995a, June 01). Developing integrated forecasts in an increasingly complex, global pharmaceutical market. ANA - ESOMAR. Retrieved September 24, 2024, from