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Hayes, P. J. (1985a, February 27). Competitive advertising effectiveness . ANA - ESOMAR. Retrieved September 23, 2024, from
https://ana.esomar.org/documents/competitive-advertising-effectiveness-
Köpl and Bögel (1985a, February 27). Competitor analysis by patient monitoring. ANA - ESOMAR. Retrieved September 23, 2024, from
https://ana.esomar.org/documents/competitor-analysis-by-patient-monitoring
Erickson, T. J. (1985a, February 27). The use of competitive analysis in R&D planning. ANA - ESOMAR. Retrieved September 23, 2024, from
https://ana.esomar.org/documents/the-use-of-competitive-analysis-in-r-d-planning
Hall, W. (1985a, February 27). In-depth pharmaceutical competitor analysis. ANA - ESOMAR. Retrieved September 23, 2024, from
https://ana.esomar.org/documents/in-depth-pharmaceutical-competitor-analysis
Heuer, C. (1985a, February 27). Pharmaceutical industry competitor analysis . ANA - ESOMAR. Retrieved September 23, 2024, from
https://ana.esomar.org/documents/pharmaceutical-industry-competitor-analysis-