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Yasue and Wen (1998a, June 15). Asian youth and implications for marketing strategies. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/asian-youth-and-implications-for-marketing-strategies
Meirelles Reis, A. (1997a, June 15). Laddering. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/laddering
Arreaza, Baskin, Bergna and Riebman (1997a, June 15). The implementation of L-O-V in Venezuela. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/the-implementation-of-l-o-v-in-venezuela
Kvaerk and Hansen (1996a, September 01). Value dimensions . ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/value-dimensions-
Kaynak and Kara (1996a, September 01). Consumer life-style and ethnocentrism . ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/consumer-life-style-and-ethnocentrism-
Kashyap, D. (1996a, March 01). Marketing myopia revisited . ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/marketing-myopia-revisited-
Baglioni Hadjigavriel, A. R. (1996a, March 01). Customer value strategies . ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/customer-value-strategies-
Dorjahn, R. V. (1995a, June 15). Streamlining the front end of the product development process. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/streamlining-the-front-end-of-the-product-development-process
Tower and Cooper (1995a, April 01). Beyond post-perestroika Russia and post-communism Eastern Europe. ANA - ESOMAR. Retrieved September 26, 2024, from