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Hernandez and Blank (2001a, May 01). Brand building in the new frontier. ANA - ESOMAR. Retrieved June 28, 2024, from
https://ana.esomar.org/documents/brand-building-in-the-new-frontier
Domke and Wild (2001a, April 01). Radio sells. ANA - ESOMAR. Retrieved June 28, 2024, from
https://ana.esomar.org/documents/radio-sells
Vancraeynest, D. (2001a, April 01). Worldwide radio. ANA - ESOMAR. Retrieved June 28, 2024, from
https://ana.esomar.org/documents/worldwide-radio
Gugel and McConochie (2001a, April 01). The radio-tv media mix. ANA - ESOMAR. Retrieved June 28, 2024, from
https://ana.esomar.org/documents/the-radio-tv-media-mix
Clinton and Lapinski (2001a, February 11). Testing television advertising using interactive television. ANA - ESOMAR. Retrieved June 28, 2024, from
https://ana.esomar.org/documents/testing-television-advertising-using-interactive-television
Kingsbury, S. (2000a, November 01). The lifetime value of advertising . ANA - ESOMAR. Retrieved June 28, 2024, from
https://ana.esomar.org/documents/the-lifetime-value-of-advertising-
Foley and Mee (2000a, November 01). I did not hear you the fist time. ANA - ESOMAR. Retrieved June 28, 2024, from
https://ana.esomar.org/documents/i-did-not-hear-you-the-fist-time
Hollis and Blank (2000a, November 01). Streaming media on the Web. ANA - ESOMAR. Retrieved June 28, 2024, from
https://ana.esomar.org/documents/streaming-media-on-the-web
Briggs and Stipp (2000a, June 15). How internet advertising works . ANA - ESOMAR. Retrieved June 28, 2024, from
https://ana.esomar.org/documents/how-internet-advertising-works-