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Young, P. (1995a, July 01). Innovation and integration. ANA - ESOMAR. Retrieved June 28, 2024, from
https://ana.esomar.org/documents/innovation-and-integration
Brooke, C. (1995a, June 15). The power of ideas. ANA - ESOMAR. Retrieved June 28, 2024, from
https://ana.esomar.org/documents/the-power-of-ideas
Restall, C. (1994a, September 01). Innovate or die. ANA - ESOMAR. Retrieved June 28, 2024, from
https://ana.esomar.org/documents/innovate-or-die
van Herk, M. C. (1994a, September 01). Is the tail of market research wagging the dog?. ANA - ESOMAR. Retrieved June 28, 2024, from
https://ana.esomar.org/documents/is-the-tail-of-market-research-wagging-the-dog-
Van Herberg and van Hamersveld (1994a, September 01). The value of research. ANA - ESOMAR. Retrieved June 28, 2024, from
https://ana.esomar.org/documents/the-value-of-research
Clarke, M. (1994a, June 15). Information and intelligence. ANA - ESOMAR. Retrieved June 28, 2024, from
https://ana.esomar.org/documents/information-and-intelligence
Pastore, R. (1994a, June 15). An example of anticipatory strategy in the relationship between firm, environment and market. ANA - ESOMAR. Retrieved June 28, 2024, from
Morton and Tarrant (1994a, June 15). A new dimension to financial product innovation research. ANA - ESOMAR. Retrieved June 28, 2024, from
https://ana.esomar.org/documents/a-new-dimension-to-financial-product-innovation-research
Leenders, Janszen and Wierenga (1994a, June 01). Structuring the marketing. ANA - ESOMAR. Retrieved June 28, 2024, from
https://ana.esomar.org/documents/structuring-the-marketing