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Olson and Thjomoe (1998a, June 15). Cross-cultural segmenting and brand extension. ANA - ESOMAR. Retrieved September 25, 2024, from
https://ana.esomar.org/documents/cross-cultural-segmenting-and-brand-extension
Branthwaite and Ware (1997a, September 01). Music in advertising. ANA - ESOMAR. Retrieved September 25, 2024, from
https://ana.esomar.org/documents/music-in-advertising
Antunes, Alvarenga and Eguti (1997a, June 15). Subscribers and their magazines (Spanish). ANA - ESOMAR. Retrieved September 25, 2024, from
https://ana.esomar.org/documents/subscribers-and-their-magazines-spanish-
Antunes, Alvarenga and Eguti (1997a, May 01). Subscribers and their magazines . ANA - ESOMAR. Retrieved September 25, 2024, from
https://ana.esomar.org/documents/subscribers-and-their-magazines-
Wells, S. (1991a, June 15). The role of research, particularly qualitative research, in concept development. ANA - ESOMAR. Retrieved September 25, 2024, from
Agostini and Brulé (1991a, June 15). Marketing communication and consumer involvement. ANA - ESOMAR. Retrieved September 25, 2024, from
https://ana.esomar.org/documents/marketing-communication-and-consumer-involvement
Melchers, C. B. (1990a, September 01). New consumption trends (German). ANA - ESOMAR. Retrieved September 25, 2024, from
https://ana.esomar.org/documents/new-consumption-trends-german-
Melchers, C. B. (1990a, September 01). New consumption trends. ANA - ESOMAR. Retrieved September 25, 2024, from
https://ana.esomar.org/documents/new-consumption-trends
Hanby, Coutt and Holmes (1989a, September 01). Global attack. ANA - ESOMAR. Retrieved September 25, 2024, from
https://ana.esomar.org/documents/global-attack