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Prester, H. G. (1988a, September 01). Cohort analysis (German). ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/cohort-analysis-german-
Levy, J. D. (1988a, June 15). The negative exponential. ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/the-negative-exponential
Brown, M. M. (1988a, June 15). Readers-per-copy revisited. ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/readers-per-copy-revisited
Solgaard, H. S. (1987a, October 26). A comparison of conjoint and logit modelling of a single consumer's evaluation of a choice set. ANA - ESOMAR. Retrieved September 24, 2024, from
Böckenholt and Gaul (1987a, October 26). New product introduction based on pre-test market data. ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/new-product-introduction-based-on-pre-test-market-data
Alsem, Leeflang and Reuyl (1987a, October 26). Predicting market shares and competitive behaviour using samples of different markets . ANA - ESOMAR. Retrieved September 24, 2024, from
Katz and Leon (1987a, October 26). The price audit. ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/the-price-audit
Shewey, Roberts and Mullen (1987a, October 26). A model to forecast the demand for a new telephone service. ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/a-model-to-forecast-the-demand-for-a-new-telephone-service
Morgan, Pymont and Bond (1987a, September 01). The application of micro-modelling to predicting total market mix potential. ANA - ESOMAR. Retrieved September 24, 2024, from