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Rokkan, S. (1956a, June 15). The case for comparative secondary analysis. ANA - ESOMAR. Retrieved September 23, 2024, from
https://ana.esomar.org/documents/the-case-for-comparative-secondary-analysis
Lohmeier, F. (1956a, June 15). Some principles in product testing. ANA - ESOMAR. Retrieved September 23, 2024, from
https://ana.esomar.org/documents/some-principles-in-product-testing