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Research papers

A machine-learning app for TV show acquisitions

As The Wall Street Journal reported last year, streaming services such as Netflix and a rise in original TV programming have impacted the once-lucrative syndication market. After taking major losses on network hits, cable executives now have to...

Catalogue: Big Data World 2016: Understanding People Through Smart Data
Authors: Fabio Luzzi, Caroline Epstein
November 18, 2016
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Citation

Luzzi and Epstein (2016a, November 18). A machine-learning app for TV show acquisitions. ANA - ESOMAR. Retrieved June 18, 2024, from


https://ana.esomar.org/documents/a-machine-learning-app-for-tv-show-acquisitions


Videos

A machine-learning app for TV show acquisitions

As The Wall Street Journal reported last year, streaming services such as Netflix and a rise in original TV programming have impacted the once-lucrative syndication market. After taking major losses on network hits, cable executives now have to...

Catalogue: Big Data World 2016: Understanding People Through Smart Data
Authors: Caroline Epstein, Fabio Luzzi
June 15, 2016
×

Citation

Epstein and Luzzi (2016a, June 15). A machine-learning app for TV show acquisitions. ANA - ESOMAR. Retrieved June 18, 2024, from


https://ana.esomar.org/documents/a-machine-learning-app-for-tv-show-acquisitions-8670


Videos

Cracking the e-shopper code

Consumer and media landscape in the UAE is changing like never before and technology is paving the way for this smart evolution. Today, consumers are more connected and they experience brands and products from a completely different perspective with...

Catalogue: MENAP Forum 2015: Leading Transformation
Authors: Fahad Ali, Ravi Shekar
June 15, 2015
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Citation

Ali and Shekar (2015a, June 15). Cracking the e-shopper code. ANA - ESOMAR. Retrieved June 18, 2024, from


https://ana.esomar.org/documents/cracking-the-e-shopper-code


Research papers

What do wearable devices bring to market research?

Are wearable devices like Google Glass viable alternatives to mobile handsets for market research? Our emphasis is on image capture for diary and journal studies where handsets deliver a point-of-experience advantage over other methodologies, but...

Catalogue: Digital Dimensions 2014: (Online + Big Data + Social Media + Mobile) Research
Author: Alex Johnson
Company: KANTAR TNS Malaysia
June 17, 2014
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Citation

Johnson, A. (2014a, June 17). What do wearable devices bring to market research?. ANA - ESOMAR. Retrieved June 18, 2024, from


https://ana.esomar.org/documents/what-do-wearable-devices-bring-to-market-research--8319


Videos

What do wearable devices bring to market research?

Are wearable devices like Google Glass viable alternatives to mobile handsets for market research? Our emphasis is on image capture for diary and journal studies where handsets deliver a point-of-experience advantage over other methodologies, but...

Catalogue: Digital Dimensions 2014: (Online + Big Data + Social Media + Mobile) Research
Author: Alex Johnson
Company: KANTAR TNS Malaysia
June 15, 2014
×

Citation

Johnson, A. (2014a, June 15). What do wearable devices bring to market research?. ANA - ESOMAR. Retrieved June 18, 2024, from


https://ana.esomar.org/documents/what-do-wearable-devices-bring-to-market-research-