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Cole, S. (2006a, February 08). The case for holistic touch-point management. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/the-case-for-holistic-touch-point-management
Atkinson, T. (2006a, February 06). Beyond the patient. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/beyond-the-patient
Hofman and Blache (2005a, November 15). The holistic approach. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/the-holistic-approach
Mosicheva and Ziglina (2005a, November 13). Provocative discourse as an insight generator. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/provocative-discourse-as-an-insight-generator
Oustrup and Jeanes (2005a, September 21). MOOD Consumption® theory. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/mood-consumption-theory
Das, S. (2004a, October 10). Building strong, better brands - Looking beyond the obvious!. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/building-strong-better-brands---looking-beyond-the-obvious-
Desai and Rhall (2004a, September 19). Leapfrogging market research into consultancy. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/leapfrogging-market-research-into-consultancy
Perkins and Carney (2003a, March 30). In touch with the spirit world . ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/in-touch-with-the-spirit-world-
Donbavand and Broadbent (2002a, March 17). From holistic marketing to holistic customers . ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/from-holistic-marketing-to-holistic-customers-