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Blackburn, Carter and Clancy (1984a, June 15). Litmus II. ANA - ESOMAR. Retrieved September 21, 2024, from
https://ana.esomar.org/documents/litmus-ii
Rubashow, N. M. (1972a, June 15). Market research now has to be on a European scale. ANA - ESOMAR. Retrieved September 21, 2024, from
https://ana.esomar.org/documents/market-research-now-has-to-be-on-a-european-scale