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Olof Philogène and Poelmann (2021a, June 30). Increase insights ROI with knowledge management. ANA - ESOMAR. Retrieved September 20, 2024, from
https://ana.esomar.org/documents/increase-insights-roi-with-knowledge-management
Erdogan and Oktar (2003a, January 26). Integrating decision making and marketing intelligence. ANA - ESOMAR. Retrieved September 20, 2024, from
https://ana.esomar.org/documents/integrating-decision-making-and-marketing-intelligence