Back

Increase insights ROI with knowledge management

Date of publication: June 30, 2021

Catalogue: Webinars 2021

Company: Stravito

Authors: Thor Olof Philogène, Tania Poelmann

Abstract:

Imagine buying a $20,000 car and then forgetting where you parked it. The car was supposed to take you places, but instead it's sitting somewhere gathering dust, losing value with each passing second. Well, that same thing happens with insights every day in large, global enterprises. And that's why Stravito was founded. 

In this webinar, Stravito CEO and co-founder Thor Olof Philogène shares how he went from building a global Growth & Analytics team to embarking on a mission to solve the underuse of insights with a user-friendly knowledge management platform. A platform purpose-built for market research and insights that's now used by Electrolux, Comcast, Carlsberg, and other global leaders to leverage more insights. 

You'll also get to see first-hand how Stravito makes it easy to increase insights ROI by:
- Centralizing reports, dashboards, videos, and more

- Inspiring stakeholders with relevant, easy-to-digest content

- Tailoring knowledge sharing to user needs and preferences

Thor Olof Philogène

Author

This is a long description of some author details.

Tania Poelmann

Author

This is a long description of some author details.

This could also be of interest:

Webinars

Supercharging insights management at Mars

Catalogue: Webinars 2022

Authors: Jennifer Greene, Blaire Stevenson, Brendan Emmerson

Companies: Market Logic Software, Mars Wrigley

February 25, 2022

×

Citation

Greene, Stevenson and Emmerson (2022a, February 25). Supercharging insights management at Mars. ANA - ESOMAR. Retrieved April 23, 2024, from


https://ana.esomar.org/documents/supercharging-insights-management-at-mars


Research Papers

MetLife insights engine

Catalogue: Latin America 2018: Market Intelligence Festival for Latin America

Authors: Carolina Erlich, Flynt Tuller

Company: MetLife Inc.

March 22, 2018

×

Citation

Erlich and Tuller (2018a, March 22). MetLife insights engine. ANA - ESOMAR. Retrieved April 23, 2024, from


https://ana.esomar.org/documents/metlife-insights-engine


Research Papers

The ROI imperative

Catalogue: ESOMAR Congress 2004: Integrating Marketing Research in Business

Authors: Bart Moore, Dee Allsop

 

September 19, 2004

×

Citation

Moore and Allsop (2004a, September 19). The ROI imperative. ANA - ESOMAR. Retrieved April 23, 2024, from


https://ana.esomar.org/documents/the-roi-imperative


  • Video
Service after sale and studies of market for business Authors: Archibald Maddock Crossley
Some comments on the use of 3D and strip film Authors: Henry Charles Briant
What are durable and capital goods? Authors: N. H. Pearson
Market research for petroleum products in the automotive field Authors: D. Leerentveld
Research and decision Authors: H. S. Rich, J. S. Smith
Study for non-durables consumer goods (English and French) Authors: Pierre Lacoste
Motivation research and psychoanalysis Authors: Alfred Denner
Motivation research and psychoanalysis (French) Authors: Alfred Denner
Motivation research in practice co-ordinated with marketing research Authors: Börje Lindberg
Motivation research in practice co-ordinated with marketing research (French) Authors: Börje Lindberg
×

Citation

Olof Philogène and Poelmann (2021a, June 30). Increase insights ROI with knowledge management. ANA - ESOMAR. Retrieved April 23, 2024, from


https://ana.esomar.org/documents/the-roi-imperative