You searched for: "" but we corrected it to "*"

Did you mean to search for ""? Click here to show those results.

The results has been filter on Tags containing New Product Research.
ANA has found 205 results for you, in 255 ms.
Didn’t find what you were looking for? Try the Advanced Search!

Research reports

Qualitative research on American blend cigarettes

Gallahers is considering launching an American blend cigarette from Benson & Hedges. Some depth interviews were initially conducted with Gallaher personnel in the Manchester and Lond on factories to elicit some initial responses to the cigarette....

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
March 2, 1971
×

Citation

, C. (1971a, March 02). Qualitative research on American blend cigarettes. ANA - ESOMAR. Retrieved April 26, 2024, from


https://ana.esomar.org/documents/qualitative-research-on-american-blend-cigarettes


Research reports

Report on preliminary research on drinking chocolate

Rowntree Mackintosh has developed a new granulated drinking chocolate product. The purpose of the research reported here was to assess consumerreactions to the concept of a granulated product and reactions to the actual sample product. About this...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
March 1, 1971
×

Citation

, C. (1971a, March 01). Report on preliminary research on drinking chocolate. ANA - ESOMAR. Retrieved April 26, 2024, from


https://ana.esomar.org/documents/report-on-preliminary-research-on-drinking-chocolate


Research reports

Qualitative research on attitudes towards proposed co-op soap packaging

The C.W.S. Ltd. plans to introduce a new range of co-op Own Label Toilet Soaps onto the market in June 1971. The range incorporates four toilet soaps.The first two products are modifications of the C.W.S. present range (new tablet shape and pack),...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
March 1, 1971
×

Citation

, C. (1971a, March 01). Qualitative research on attitudes towards proposed co-op soap packaging . ANA - ESOMAR. Retrieved April 26, 2024, from


https://ana.esomar.org/documents/qualitative-research-on-attitudes-towards-proposed-co-op-soap-packaging-


Research reports

Dry Fly cream sherry concept/label research

This report sets out the main findings drawn from stages I and II of qualitative research on the 'Dry Fly' and 'Cream Sherry' concepts and a number of alternative label designs. Dry Fly Medium Sherry currently holds the 2% of the sherry market, which...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
March 1, 1971
×

Citation

, C. (1971a, March 01). Dry Fly cream sherry concept/label research . ANA - ESOMAR. Retrieved April 26, 2024, from


https://ana.esomar.org/documents/dry-fly-cream-sherry-concept-label-research-


Research reports

Report on qualitative research on Honey Toffo

Rowntree Mackintosh's is considering marketing a new Toffo roll with a honey flavour. Two alternative samples have been produced together with a roughversion of a finished Honey Toffo pack. The objectives of this research were to examine reactions to...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
March 1, 1971
×

Citation

, C. (1971a, March 01). Report on qualitative research on Honey Toffo. ANA - ESOMAR. Retrieved April 26, 2024, from


https://ana.esomar.org/documents/report-on-qualitative-research-on-honey-toffo


Research reports

Report on advertisement testing on Super Weedex

Geigy has developed a selective weed-killer named'Super Weedex' for paths and drives. This product isan extension of their existing product 'Weedex', the new product both removing any existing weeds andpreventing more weeds from developing within the...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
November 10, 1970
×

Citation

, C. (1970a, November 10). Report on advertisement testing on Super Weedex . ANA - ESOMAR. Retrieved April 26, 2024, from


https://ana.esomar.org/documents/report-on-advertisement-testing-on-super-weedex-


Research reports

Report on qualitative research on Toffee assortment placement groups

A new toffee assortment has been developed to bemarketed under a Toffo name.The objective of this research: 1. To examine present eating habits of toffeeassortments;2 . To determine the strengths and weaknesses of current assortments;3. To discover...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
September 3, 1970
×

Citation

, C. (1970a, September 03). Report on qualitative research on Toffee assortment placement groups. ANA - ESOMAR. Retrieved April 26, 2024, from


https://ana.esomar.org/documents/report-on-qualitative-research-on-toffee-assortment-placement-groups


Research reports

Qualitative research on a boost storyboard

The objectives of this research were to explore dog owners' reactions to a K&E Storyboard for Trainer's Boost- 'Is Your Puppy Starving?'. Reactions were examined in a small-scale qualitative way in terms of:1. Understanding of the concept;2. How...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
September 1, 1970
×

Citation

, C. (1970a, September 01). Qualitative research on a boost storyboard . ANA - ESOMAR. Retrieved April 26, 2024, from


https://ana.esomar.org/documents/qualitative-research-on-a-boost-storyboard-


Research reports

Medallion pack research

Gallaher Ltd . have in hand plans for a possible extension to the Benson and Hedges range. This plan envisages the launch of a cigarette priced at 3/- for twenty, under the Benson and Hedge franchise, and with the brand name Medallion. The brand...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
August 1, 1970
×

Citation

, C. (1970a, August 01). Medallion pack research. ANA - ESOMAR. Retrieved April 26, 2024, from


https://ana.esomar.org/documents/medallion-pack-research