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Research papers

Creating a sustainable future for MROCs

Our industry has embraced MROCS as a new tool. Whereas most researchers still celebrate the richness this phenomenon offers, others are already pushing the "cost-efficiency" button to squeeze in as many projects as possible. Already we have seen...

Catalogue: Qualitative 2013: Brilliant Transformations
Authors: Jos Vink, Michelle de Laat, Anke Bergmans
November 20, 2013
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Citation

Vink, de Laat and Bergmans (2013a, November 20). Creating a sustainable future for MROCs. ANA - ESOMAR. Retrieved October 07, 2024, from


https://ana.esomar.org/documents/creating-a-sustainable-future-for-mrocs-8091


Research papers

Best of both worlds?

Online access panels have enabled cheap survey research to proliferate in the past decade. However, the results obtained from these convenience panels can be biased and unrepresentative due to the sampling methods employed. Sample matching against a...

Catalogue: Congress 2013: Think Big
Authors: Pete Doe, Robert Smith
Company: Nielsen
September 26, 2013
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Citation

Doe and Smith (2013a, September 26). Best of both worlds?. ANA - ESOMAR. Retrieved October 07, 2024, from


https://ana.esomar.org/documents/best-of-both-worlds--8056


Videos

Creating a sustainable future for MROCs

Our industry has embraced MROCS as a new tool. Whereas most researchers still celebrate the richness this phenomenon offers, others are already pushing the "cost-efficiency" button to squeeze in as many projects as possible. Already we have seen...

Catalogue: Qualitative 2013: Brilliant Transformations
Authors: Jos Vink, Anke Bergmans, Michelle de Laat
June 15, 2013
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Citation

Vink, Bergmans and de Laat (2013a, June 15). Creating a sustainable future for MROCs. ANA - ESOMAR. Retrieved October 07, 2024, from


https://ana.esomar.org/documents/creating-a-sustainable-future-for-mrocs


Videos

Best of both worlds?

Online access panels have enabled cheap survey research to proliferate in the past decade. However, the results obtained from these convenience panels can be biased and unrepresentative due to the sampling methods employed. Sample matching against a...

Catalogue: Congress 2013: Think Big
Author: Robert Smith
June 15, 2013
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Citation

Smith, R. (2013a, June 15). Best of both worlds?. ANA - ESOMAR. Retrieved October 07, 2024, from


https://ana.esomar.org/documents/best-of-both-worlds-


Research papers

CSI Berlin

Sampling in the online research world is its Achilles Heel. Whilst we remain reliant on access panels that they are essentially fronts for a relatively limited set of online properties and sources we can never claim scientific rigour and true...

Catalogue: Online Research 2010: E-Universe
Author: Kees de Jong
Company: Research Now SSI
October 19, 2010
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Citation

de Jong, K. (2010a, October 19). CSI Berlin. ANA - ESOMAR. Retrieved October 07, 2024, from


https://ana.esomar.org/documents/csi-berlin


Research papers

Using global online panels

Over the past few years, online research has become an invaluable tool in the toolkit of researchers across the world. By utilising online access panels, researchers have been able to conduct research faster than ever before. They have been able to...

Catalogue: Asia Pacific 2008
Authors: Charles Pearson, Heaven Zhang, Rich Ridlen, Emma Smith, Andrew Cooper
Company: Research Now SSI
April 9, 2008
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Citation

Pearson, Zhang, Ridlen, Smith and Cooper (2008a, April 09). Using global online panels. ANA - ESOMAR. Retrieved October 07, 2024, from


https://ana.esomar.org/documents/using-global-online-panels


Research papers

Duplication and multisource panel recruitment

This paper sheds a first light on the question whether or not the recruitment type of access panel members as well as duplication (i.e. respondents belonging to multiple panels) really makes a difference in terms of the quality of the research data...

Catalogue: Panel Research 2007
Authors: Sam Berteloot, Kristof De Wulf
October 28, 2007
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Citation

Berteloot and De Wulf (2007a, October 28). Duplication and multisource panel recruitment. ANA - ESOMAR. Retrieved October 07, 2024, from


https://ana.esomar.org/documents/duplication-and-multisource-panel-recruitment


Research papers

Respondent authenticity

It has long been an unsolved problem of online market research conducted by means of Access panel sample surveys, that there has been no possibility to verify whether a participant in a survey is really the same who was requested to take part in the...

Catalogue: Panel Research 2007
Authors: Christoph Irmer, Bernd Wachter
Company: PSYMA GROUP AG
February 15, 2007
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Citation

Irmer and Wachter (2007a, February 15). Respondent authenticity. ANA - ESOMAR. Retrieved October 07, 2024, from


https://ana.esomar.org/documents/respondent-authenticity-


Research papers

The effect of conditioning when re-interviewing

A typology of panel conditioning effects and an empirical study examining the phenomenon are presented. The experiment on panel conditioning using a typical tracking study questionnaire shows that high frequency repeat interviews lead to a small...

Catalogue: Panel Research 2006
Authors: Clive Nancarrow, Trixie Cartwright
Company: KANTAR TNS Malaysia
October 8, 2006
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Citation

Nancarrow and Cartwright (2006a, October 08). The effect of conditioning when re-interviewing. ANA - ESOMAR. Retrieved October 07, 2024, from


https://ana.esomar.org/documents/the-effect-of-conditioning-when-re-interviewing