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Research papers

Why Mona Lisa has become the Mona Lisa

This paper examines the influence of Sacred Geometry in making unconscious connections with the human mind thus, making the understanding of brands and logos go beyond semiotics.Working with a variety of brands, packaging and logos, it is quite...

Catalogue: Qualitative 2006
Authors: Grace Janho, Krishna Patnaik
Company: KANTAR TNS Malaysia
October 8, 2006
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Citation

Janho and Patnaik (2006a, October 08). Why Mona Lisa has become the Mona Lisa. ANA - ESOMAR. Retrieved May 11, 2024, from


https://ana.esomar.org/documents/why-mona-lisa-has-become-the-mona-lisa