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Research reports

Silver dollar inducement for previous non-returners of Grecian 2000 questionnaire

Out of 769 questionnaires sent out to Grecian 2000 usersin Project A only 327 were returned, even after areminder letter was sent out. As this represents aresponse rate of only 42.52%, some concern was expressed that ifnon-responders' attitudes had...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
November 18, 1974
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Citation

, C. (1974a, November 18). Silver dollar inducement for previous non-returners of Grecian 2000 questionnaire. ANA - ESOMAR. Retrieved April 26, 2024, from


https://ana.esomar.org/documents/silver-dollar-inducement-for-previous-non-returners-of-grecian-2000-questionnaire