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Case studies

Research in the Middle East

The paper deals with the problems encountered and methods applied in carrying out a research assignment regarding the marketing of honey to the Middle East. The survey covered the whole area but concentrated on Saudi Arabia, Kuweit and Algeria...

Catalogue: Seminar 1976: International Market Research
Author: George V. Vassiliou
April 1, 1976
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Citation

Vassiliou, G. V. (1976a, April 01). Research in the Middle East. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/research-in-the-middle-east