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Research papers

Discussion opening on Mr. Laborie's paper

Fuller's comment on the paper "Organising an opinion and market research company" by J. Fuller.

Catalogue: Seminar 1974: Managing Market Research As A Business
Author: J. A. Fuller
May 1, 1974
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Citation

Fuller, J. A. (1974a, May 01). Discussion opening on Mr. Laborie's paper. ANA - ESOMAR. Retrieved December 02, 2023, from


https://ana.esomar.org/documents/discussion-opening-on-mr-laborie-s-paper


Research papers
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Citation

Burdus, J. (1974a, May 01). Some conclusions of the seminar. ANA - ESOMAR. Retrieved December 02, 2023, from


https://ana.esomar.org/documents/some-conclusions-of-the-seminar


Research papers

Organising an opinion and market research company

When reflecting on organising an opinion and market research company, the first difficulty is the necessity not to find a good organisation but to find a good organisation convenient for the men who put it into practice. The problem is that of being...

Catalogue: Seminar 1974: Managing Market Research As A Business
Author: Jean-Louis Laborie
Company: KANTAR TNS Malaysia
May 1, 1974
×

Citation

Laborie, J. (1974a, May 01). Organising an opinion and market research company. ANA - ESOMAR. Retrieved December 02, 2023, from


https://ana.esomar.org/documents/organising-an-opinion-and-market-research-company