You searched for: "Attitude Research"

ANA has found 437 results for you, in 225 ms.
Didn’t find what you were looking for? Try the Advanced Search!

Research reports

Study on English Tools Ltd.

Rowlinson Broughton (Manchester)Ltd. and Conran Design Group have evolved a new corporate identity for English Tools Ltd. It is intended to use the name Bulldog for the contractual and garden tools area and the Parkes name for a range of agricultural...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
May 2, 1971
×

Citation

, C. (1971a, May 02). Study on English Tools Ltd. . ANA - ESOMAR. Retrieved September 18, 2025, from


https://ana.esomar.org/documents/study-on-english-tools-ltd-


Research reports

Qualitative research on the addition of vitamins to Horlicks

It is intended to add vitamins in order to promote Horlicks with vitamins in overseas markets. The objectives of the research reported here are to determine whether the added vitamin content should be used in promoting and advertising Horlicks in the...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
May 1, 1971
×

Citation

, C. (1971a, May 01). Qualitative research on the addition of vitamins to Horlicks. ANA - ESOMAR. Retrieved September 18, 2025, from


https://ana.esomar.org/documents/qualitative-research-on-the-addition-of-vitamins-to-horlicks


Research reports

Research report on attitudes to Atora Suet and reactions to advertising concepts

This research had two broad objectives: a) To obtain comprehensive information on consumer attitudes to suet cookery, and Atora in particular.b) To evaluate consumer responses to each of a number of creative concepts.Within the broad objectives of...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
May 1, 1971
×

Citation

, C. (1971a, May 01). Research report on attitudes to Atora Suet and reactions to advertising concepts. ANA - ESOMAR. Retrieved September 18, 2025, from


https://ana.esomar.org/documents/research-report-on-attitudes-to-atora-suet-and-reactions-to-advertising-concepts


Research reports

Attitudes to emigration with a particular reference to Australia

This research was designed e.s a preliminary, exploratory examination of the attitudes towards emigration (with special reference to Australia ) held by UK adults. The main areas examined, within the limits imposed by the small scale of the research,...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
April 1, 1971
×

Citation

, C. (1971a, April 01). Attitudes to emigration with a particular reference to Australia. ANA - ESOMAR. Retrieved September 18, 2025, from


https://ana.esomar.org/documents/attitudes-to-emigration-with-a-particular-reference-to-australia


Research reports

Qualitative research on convenience desserts

There were two general objectives of the research: 1. Examination of attitudes to 'Fruit Appeal', amongst housewives who expect to buy it again and those who do not. 'Fruit Appeal' has been on Test Market for the last 18 months, and these have signs...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
December 1, 1970
×

Citation

, C. (1970a, December 01). Qualitative research on convenience desserts . ANA - ESOMAR. Retrieved September 18, 2025, from


https://ana.esomar.org/documents/qualitative-research-on-convenience-desserts-


Research reports

Qualitative research on cut flowers

Geigy is considering marketing a product which, when added to water, enables cut flowers to last up to 25 percent longer. Little was known, however, aboutwomen's attitudes towards cut flowers and hence the product concept.The research was designed to...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
November 1, 1970
×

Citation

, C. (1970a, November 01). Qualitative research on cut flowers. ANA - ESOMAR. Retrieved September 18, 2025, from


https://ana.esomar.org/documents/qualitative-research-on-cut-flowers


Research reports

Qualitative research on Mucron

The aims of this research were as follows: A. To examine attitudes to catarrh, hay fever, congestion, sinus complaints, etc. amongst sufferers of these ailments.B. To outline potential areas for new product development in this ailment categories. ...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
October 1, 1970
×

Citation

, C. (1970a, October 01). Qualitative research on Mucron. ANA - ESOMAR. Retrieved September 18, 2025, from


https://ana.esomar.org/documents/qualitative-research-on-mucron


Research reports

Qualitative research into attitudes of men towards Horlicks

The general objectives of this research were to provide some small-scale qualitative data on the role which men play in the choice and consumptionof bedtime drinks, and Horlicks in particular. About this collection: Peter Cooper (1936-2010) was...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
October 1, 1970
×

Citation

, C. (1970a, October 01). Qualitative research into attitudes of men towards Horlicks. ANA - ESOMAR. Retrieved September 18, 2025, from


https://ana.esomar.org/documents/qualitative-research-into-attitudes-of-men-towards-horlicks


Research reports

Attitude research into recruitment advertising for Stowe and Bowden

This research is designed to identify client expectations vis à vis the role of advertising agencies in the creation, placement, and administration of recruitment advertising. About this collection: Peter Cooper (1936-2010) was co-founder of...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
September 10, 1970
×

Citation

, C. (1970a, September 10). Attitude research into recruitment advertising for Stowe and Bowden. ANA - ESOMAR. Retrieved September 18, 2025, from


https://ana.esomar.org/documents/attitude-research-into-recruitment-advertising-for-stowe-and-bowden