Resources Library by ANA

Transforming Lives, Transforming Times

Catalogue: Trust and Transformation

Author:

Companies: Netquest, Psyma Iberica S.L.

July 30, 2021

Harnessing powerful storytelling

Storytelling can conjure up magical imagery. In research, our challenge is bringing a method behind the magic. Sports can bring out the best in storytelling: drama is built-in; everyone can identify with the main characters. But not all storytelling...

Catalogue: Insights Festival 2020

Authors: Renata Policicio, Collin Leirvik

Companies: ESPN, LRWGreenberg

September 15, 2020

Insights Integration

Hear from Greg Ambrose and Tara Murphy from Cineplex, Canada.

Catalogue: ESOMAR TV: Client Summit 2020 at Home

Authors: Greg Ambrose, Tara Murphy

June 11, 2020

Dealing with disruption

Hear how COVID-19 has impacted business strategy, ways of working, and decision making.

Catalogue: ESOMAR TV: North America & Europe at Home

Authors: Finn Raben, Michelle Gansle, Jon Puleston, Kristen Griffith

April 30, 2020

Embedding diversity and inclusion throughout Jaguar Land Rover

Why considering and addressing core business behaviours as well as the end-to-end customer journey, driven by customer insight, is essential in creating and implementing an authentic diversity and inclusion strategy.

Catalogue: Client Summit 2019- Autumn Edition

Author: Anne-Sophie Boettcher

Company: Jaguar Land Rover Automotive

October 3, 2019

Data strategy framework

Stop hoarding data and start hunting the right questions!

Catalogue: Client Summit 2019- Autumn Edition

Author: Norman Wilde

Company: Bayer AG

October 3, 2019

Getting to know you

Digital Tracking provides behavioral data which helps companies optimize their marketing channels, reduce costs, and increase ROI by understanding where consumers are online and uncover inefficiencies or new opportunities. Digital Tracking is ideal...

Catalogue: Congress 2018

Author: Paul Twite

Company: Toluna

September 23, 2018