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Mediratta, N. (2019a, October 03). Content rockstars. ANA - ESOMAR. Retrieved February 09, 2025, from
https://ana.esomar.org/documents/content-rockstars
Whiting, Mediratta, O'Hara and Das (2016a, June 15). 2X the impact at ½ the time and ½ the cost? . ANA - ESOMAR. Retrieved February 09, 2025, from
https://ana.esomar.org/documents/2x-the-impact-at-the-time-and-the-cost-
Mediratta, N. (2015a, June 15). The chance of a lifetime. ANA - ESOMAR. Retrieved February 09, 2025, from
https://ana.esomar.org/documents/the-chance-of-a-lifetime