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Videos

The Book of Boobs and Project BeliEVE

We all know someone who has been impacted by breast cancer. As of 2020, 7.8 million women were diagnosed with breast cancer in the prior five years, making it the world?s most prevalent cancer (WHO, 2021). In the UK, one-in-seven women will be...

Catalogue: Congress 2024
Authors: Louise McKenna-Mayes, Toni Ward, Alice MacKinnon, Garreth Chandler
October 1, 2024
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Citation

McKenna-Mayes, Ward, MacKinnon and Chandler (2024a, October 01). The Book of Boobs and Project BeliEVE. ANA - ESOMAR. Retrieved January 25, 2025, from


https://ana.esomar.org/documents/-the-book-of-boobs-and-project-believe--12559


Videos

What Do Women Think?

While most companies implement HR and CX policies that try to fix gender inequality, non-written corporate/organisational cultures often operate as a barrier slowing down or even hurting the equality-goal. Brands on the other hand seem to be making a...

Catalogue: Latin America 2024
Authors: Adrian Kohan, Olga Bocanegra
Companies: Gentedemente, Natura & Co (Avon)
April 24, 2024
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Citation

Kohan and Bocanegra (2024a, April 24). What Do Women Think? . ANA - ESOMAR. Retrieved January 25, 2025, from


https://ana.esomar.org/documents/what-do-women-think--12386


Videos

Women perspective on uniting human and technology in research

An all women panel of industry leaders discussing the future of research through the lens of technological progress.

Catalogue: Congress 2023
Authors: Liubov Ruchinskaya, Linda Elisha, Elina Halonen, Sylvie Verbiest
October 5, 2023
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Citation

Ruchinskaya, Elisha, Halonen and Verbiest (2023a, October 05). Women perspective on uniting human and technology in research. ANA - ESOMAR. Retrieved January 25, 2025, from


https://ana.esomar.org/documents/women-perspective-on-uniting-human-and-technology-in-research


Videos
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Citation

Kallman, A. (2023a, October 05). Great techspirations. ANA - ESOMAR. Retrieved January 25, 2025, from


https://ana.esomar.org/documents/great-techspirations


Videos

Pro bono research for Light Of Life Trust

Let's take a look at the lives of typical rural Indian women and understand what social norms and practices prevent them from achieving economic advancement. Our understanding will help unveil major barriers to women's participation in upskilling and...

Catalogue: Insights Festival 2020
Authors: Indu Upadhyay, Sheela Iyer
Companies: IPSOS, Light of Life Trust
September 16, 2020
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Citation

Upadhyay and Iyer (2020a, September 16). Pro bono research for Light Of Life Trust. ANA - ESOMAR. Retrieved January 25, 2025, from


https://ana.esomar.org/documents/pro-bono-research-for-light-of-life-trust


Videos

Breaking the silence

This presentation talks about research made adifference in the lives of women in Mongolia. UNFPAMongolia, in collaboration with the Mongolian government with funding from theSwiss Agency for Development and Cooperation, initiated the...

Catalogue: Congress 2019: The Global Data & Insights Summit
Author: Nastasha Francesca Jimenez
September 8, 2019
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Citation

Jimenez, N. F. (2019a, September 08). Breaking the silence. ANA - ESOMAR. Retrieved January 25, 2025, from


https://ana.esomar.org/documents/breaking-the-silence


Videos

Positive gender portrayal in advertising

Using cultural insight across every continent, Diageo has developed an insight-led framework to help its marketers avoid stereotypes and represent gender more positively in its brand communications.

Catalogue: Congress 2018
Author: Andrew Geoghegan
Company: Diageo
September 23, 2018
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Citation

Geoghegan, A. (2018a, September 23). Positive gender portrayal in advertising . ANA - ESOMAR. Retrieved January 25, 2025, from


https://ana.esomar.org/documents/positive-gender-portrayal-in-advertising-


Videos

Menstrual hygiene management study in DRC

This very important piece of research is something that could make a real difference to half the population.

Catalogue: Congress 2018
Author: Martin Kern
September 23, 2018
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Citation

Kern, M. (2018a, September 23). Menstrual hygiene management study in DRC. ANA - ESOMAR. Retrieved January 25, 2025, from


https://ana.esomar.org/documents/menstrual-hygiene-management-study-in-drc


Videos

Thought leadership from win

Half of the population is women, making it a large and attractive market for many companies, but many are struggling to adapt. Women are still seen under certain stereotypes and it is still difficult for some companies to achieve a real and lasting...

Catalogue: Congress 2018
Author: Urpi Torrado
September 23, 2018
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Citation

Torrado, U. (2018a, September 23). Thought leadership from win. ANA - ESOMAR. Retrieved January 25, 2025, from


https://ana.esomar.org/documents/thought-leadership-from-win