You searched for: "*"

The results has been filter on Tags containing Young Generation.
ANA has found 57 results for you, in 119 ms.
Didn’t find what you were looking for? Try the Advanced Search!

Videos

Think big and connect to the Max

PepsiCo wanted to (re)connect the Ruffles brand with Turkish youngsters. For six weeks a market research online community (MROC) was the central hub in which a dialogue took place between Gen Y, the Ruffles brand team and the advertising agency. In...

Catalogue: Congress 2013: Think Big
Authors: Annelies Verhaeghe, Erkan Balkan, Joeri Van den Bergh, Tom De Ruyck
Company: InSites Consulting
June 15, 2013
×

Citation

Verhaeghe, Balkan, Van den Bergh and De Ruyck (2013a, June 15). Think big and connect to the Max. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/think-big-and-connect-to-the-max


Videos

Ceremony: Young researcher of the year award 2013 winner

The three best projects submitted by young researchers will be presented in this session.

Catalogue: Congress 2013: Think Big
Author: Dan Foreman
June 15, 2013
×

Citation

Foreman, D. (2013a, June 15). Ceremony: Young researcher of the year award 2013 winner . ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/young-researcher-of-the-year-award-2013-winner-


Videos

How cool brands stay hot in CEE

Joeri Van den Bergh, Author of How Cool Brands Stay Hot. Branding to Generation Y (bestselling book on youth marketing together with MTV's global VP Mattias Behrer, translated in Russian, Polish & Czech) and Managing Partner, InSites Consulting,...

Catalogue: CEE Research Forum 2012: Global Fuel For Local Boost!
Author: Joeri Van den Bergh
June 15, 2012
×

Citation

Van den Bergh, J. (2012a, June 15). How cool brands stay hot in CEE. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/how-cool-brands-stay-hot-in-cee