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Niederfranke, A. (1989a, June 15). How the career of the golden age generation will change German society (German). ANA - ESOMAR. Retrieved May 03, 2024, from
Morello, G. (1989a, June 15). Old is gold: But who is old?. ANA - ESOMAR. Retrieved May 03, 2024, from
https://ana.esomar.org/documents/old-is-gold-but-who-is-old-
Bartonova, Betts and Martindale (1989a, June 15). A major research exercise identifying and quantifying relevant consumer groups in over 60's market: The hotel industry. ANA - ESOMAR. Retrieved May 03, 2024, from
Posner, Bass and Figura (1989a, June 15). The mature market. ANA - ESOMAR. Retrieved May 03, 2024, from
https://ana.esomar.org/documents/the-mature-market
Geradon de Vera, O. (1989a, June 15). The over 50's (French). ANA - ESOMAR. Retrieved May 03, 2024, from
https://ana.esomar.org/documents/the-over-50-s-french-
Bretschneider, R. (1989a, June 15). Life-style of the elderly in Austria (German). ANA - ESOMAR. Retrieved May 03, 2024, from
https://ana.esomar.org/documents/life-style-of-the-elderly-in-austria-german-
Geradon de Vera, O. (1989a, June 15). The over 50's. ANA - ESOMAR. Retrieved May 03, 2024, from
https://ana.esomar.org/documents/the-over-50-s
de Courtivron, G. (1989a, June 15). The successful aiming of communication at the new generation of retirees. ANA - ESOMAR. Retrieved May 03, 2024, from
Bartos , R. (1981a, June 15). Beyond the rocking chair. ANA - ESOMAR. Retrieved May 03, 2024, from
https://ana.esomar.org/documents/beyond-the-rocking-chair