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Videos
Facing Reality in the B2B Market
Catalogue: Congress 2023
Author: Michael Hess
Company: Emporia Research
October 5, 2023
Videos
Online Research Trends in the Middle East
Catalogue: Congress 2023
Author: Kaushik Mukherjee
Company: GNN
October 5, 2023
Videos
2022 Research Got Talent Winners
2022 Research Got Talent Winner Supporting the Vision to Free Australia from Youth Homelessness Marissa Tsioutsis, Fiftyfive5, Australia Roger Kong, Fiftyfive5, Australia
Catalogue: Congress 2023
Authors: Marissa Tsioutsis, Roger Kong
Company: Fiftyfive5
October 5, 2023
Research papers
Human or AI?
The impact of AI on the future of the market research industry is a topic that is currently generating a lot of discussion, excitement and fear. The implications of AI for our industry are varied and cover a wide range of potential areas of...
Catalogue: Congress 2023
Authors: Cecile Carre, Eva Wittmann
September 27, 2023
Research papers
Your Attitude is Not Sustainable!
We approached this study with the intention of understanding how market research is currently being utilised by clients when making sustainability decisions, and identifying what room there is to optimise regarding how both clients and agencies...
Catalogue: Congress 2023
Authors: Ben Liang, Will Goodhand, Chris Wallbridge
September 27, 2023
Videos
Virtual Frontiers
?The metaverse is here, and it?s not only transforming how we see the world but how we participate in it ? from the factory floor to the meeting room.?Satya Nadella, Chief Executive Officer of MicrosoftThis paper outlines learnings from our...
Catalogue: Congress 2023
Authors: Rupert Sinclair, Faye Soares, Katrin Scheibert
Companies: Dow Jones, Kadence International
September 27, 2023
Videos
Human or AI?
The impact of AI on the future of the market research industry is a topic that is currently generating a lot of discussion, excitement and fear. The implications of AI for our industry are varied and cover a wide range of potential areas of...
Catalogue: Congress 2023
Authors: Cecile Carre, Eva Wittmann
Company: IPSOS
September 27, 2023
Research papers
Virtual Frontiers
?The metaverse is here, and it?s not only transforming how we see the world but how we participate in it ? from the factory floor to the meeting room.?Satya Nadella, Chief Executive Officer of MicrosoftThis paper outlines learnings from our...
Catalogue: Congress 2023
Authors: Rupert Sinclair, Faye Soares, Katrin Scheibert
September 27, 2023
