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Research reports

Global Market Research 2021

The 2021 Global Market Research report reviews the size and performance of the data, analytics and market research industry using data collected by national research associations, leading companies, independent analysts, as well as ESOMAR...

Catalogue: Global Market Research
Author: ESOMAR B.V.
September 20, 2021
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Citation

B.V., E. (2021a, September 20). Global Market Research 2021. ANA - ESOMAR. Retrieved May 22, 2024, from


https://ana.esomar.org/documents/global-market-research-2021


Research reports

Global Market Research 2020

The 2020 Global Market Research report reviews the size and performance of the market research industry using data collected by national research associations, leading companies, independent analysts, as well as ESOMAR representatives. The report is...

Catalogue: Global Market Research
Author: ESOMAR B.V.
September 16, 2020
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Citation

B.V., E. (2020a, September 16). Global Market Research 2020. ANA - ESOMAR. Retrieved May 22, 2024, from


https://ana.esomar.org/documents/global-market-research-2020


Research reports

Global Market Research 2019

The 2019 Global Market Research report reviews the size and performance of the market research industry using data collected by national research associations, leading companies, independent analysts, as well as ESOMAR representatives. The report is...

Catalogue: Global Market Research
Author: ESOMAR B.V.
September 9, 2019
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Citation

B.V., E. (2019a, September 09). Global Market Research 2019. ANA - ESOMAR. Retrieved May 22, 2024, from


https://ana.esomar.org/documents/global-market-research-2019


Research reports

Global Market Research 2017

Global Market Research 2017 is the 29th annual industry study undertaken by ESOMAR, in cooperation with BDO Accountants & Advisors. The report reviews the size and performance of the market research industry and explores how the research market...

Catalogue: Global Market Research
Author: ESOMAR B.V.
October 6, 2017
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Citation

B.V., E. (2017a, October 06). Global Market Research 2017. ANA - ESOMAR. Retrieved May 22, 2024, from


https://ana.esomar.org/documents/global-market-research-2017


Research reports

Global Market Research 2016

p.p1 {margin: 0.0px 0.0px 0.0px 0.0px; font: 12.0px 'Helvetica Neue'}Global Market Research 2016 is the 28th annual industry study undertaken by ESOMAR, in cooperation with BDO Accountants Advisors. The report reviews the size and performance of the...

Catalogue: Global Market Research
Author: ESOMAR B.V.
September 20, 2016
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Citation

B.V., E. (2016a, September 20). Global Market Research 2016. ANA - ESOMAR. Retrieved May 22, 2024, from


https://ana.esomar.org/documents/global-market-research-2016


Research papers

From a snapshot to a movie

The Beverage Brand Barometer, a Coca-Cola consumer tracking study covering over 85 countries, has become a powerful strategic planning and marketing investment productivity tool. The method is compared to transforming a snapshot photo (a static...

Catalogue: Congress 2011: Impact
Authors: Vittorio Raimondi, Patricio Pagani, Ram Krishnamurthy
Companies: The Coca-Cola Company , Infotools
September 18, 2011
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Citation

Raimondi, Pagani and Krishnamurthy (2011a, September 18). From a snapshot to a movie. ANA - ESOMAR. Retrieved May 22, 2024, from


https://ana.esomar.org/documents/from-a-snapshot-to-a-movie