You searched for: "" but we corrected it to "*"

Did you mean to search for ""? Click here to show those results.

The results has been filter on Tags containing Qualitative Research.
ANA has found 354 results for you, in 149 ms.
Didn’t find what you were looking for? Try the Advanced Search!

Research reports

Qualitative research into attitudes of men towards Horlicks

The general objectives of this research were to provide some small-scale qualitative data on the role which men play in the choice and consumptionof bedtime drinks, and Horlicks in particular. About this collection: Peter Cooper (1936-2010) was...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
October 1, 1970
×

Citation

, C. (1970a, October 01). Qualitative research into attitudes of men towards Horlicks. ANA - ESOMAR. Retrieved May 14, 2024, from


https://ana.esomar.org/documents/qualitative-research-into-attitudes-of-men-towards-horlicks


Research papers

A critical appraisal of pilot techniques in qualitative research

In many ways the qualitative research techniques have remained static over the years and have come to be taken very much for granted. It is perhaps instructive therefore, in the context of greater sophistication in quantifying attitudes, to...

Catalogue: Seminar 1970: Attitude And Motivation Research
Author: John F. Drakeford
February 1, 1970
×

Citation

Drakeford, J. F. (1970a, February 01). A critical appraisal of pilot techniques in qualitative research. ANA - ESOMAR. Retrieved May 14, 2024, from


https://ana.esomar.org/documents/a-critical-appraisal-of-pilot-techniques-in-qualitative-research


Research papers

Reply to Mr. Collins

My own paper emphasised the need for us to take a closer look on the standards at which much exploratory qualitative work was conducted; my own view remains that if we are honest with ourselves there must be scope for improvement here.

Catalogue: Seminar 1970: Attitude And Motivation Research
Author: John F. Drakeford
February 1, 1970
×

Citation

Drakeford, J. F. (1970a, February 01). Reply to Mr. Collins. ANA - ESOMAR. Retrieved May 14, 2024, from


https://ana.esomar.org/documents/reply-to-mr-collins