Tag: "Media Choice"

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Research papers

The choice among media

Catalogue: ESOMAR/WAPOR Congress 1971: From Experience To Inovation
Date: June 15, 1971
Authors: Jacques Durand, Marcel Marc

Research papers

Choice of media in Eastern Europe

Catalogue: ESOMAR/WAPOR Congress 1971: From Experience To Inovation
Date: June 15, 1971
Author: Károly Ravasz

Research papers

The use of consumers panels for media selection

Catalogue: The European Marketing Research Review 1969
Date: August 1, 1969
Author: Jean Bigant

Research papers

The choice of media (French)

Catalogue: ESOMAR/WAPOR Congress 1967
Date: August 1, 1967
Authors: Marcel Marc, Patrice Bertier

Research papers

The choice of media

Catalogue: ESOMAR/WAPOR Congress 1967
Date: August 1, 1967
Authors: Marcel Marc, Patrice Bertier

Research papers

Suggestions for the use of a simulation technique in magazine selection

Catalogue: ESOMAR/WAPOR Conference 1963
Date: June 15, 1963
Author: Jean Michel Agostini

Research papers

An element in the choice of advertising media

Catalogue: ESOMAR/WAPOR Conference 1963
Date: June 15, 1963
Author: Jacques Durand