Tag: "Media Choice"

ANA has found 19 results for you, in 117 ms.
Didn’t find what you were looking for? Try the Advanced Search!

Videos

The role of channel logos in on-demand platforms

Catalogue: ESOMAR Client Summit 2018- Autumn Edition
Date: December 12, 2018
Author: Christian Kurz

Research papers

Reader selection

Catalogue: Seminar 1985: Quality In Publishing
Date: November 27, 1985
Author: Guy Consterdine

Research papers

Knowing how advertising works

Catalogue: Seminar 1985: Quality In Publishing
Date: November 27, 1985
Authors: Meinard Carper, Hans Elzinga

Research papers

Competitive analysis and media planning

Catalogue: EPHMRA/ESOMAR Seminar 1985: Pharmaceutical Competitor Analysis
Date: February 27, 1985
Author: Jan A. Schipper

Research papers

The choice among media

Catalogue: Market Researchers Look At Advertising: A Collection of ESOMAR papers 1949-1979
Date: June 15, 1980
Authors: Marcel Marc, Jacques Durand

Research papers

Media research

Catalogue: Market Researchers Look At Advertising: A Collection of ESOMAR papers 1949-1979
Date: June 15, 1980
Author: ESOMAR B.V.

Research papers

Effective media selection

Catalogue: Seminar 1978: The Business Of Advertising
Date: June 1, 1978
Author: Timothy Joyce

Research papers

Determining budget: Open discussion

Catalogue: Seminar 1978: The Business Of Advertising
Date: June 1, 1978
Author: Giovanni van Eyl

Research papers

The selection of promotional media

Catalogue: Seminar 1975: Pharmaceutical Market Research For New Product Development
Date: March 1, 1975
Author: M. J. Batt

Research papers

A new way to measure page-confrontation

Catalogue: ESOMAR Congress 1974: The Challenges Facing Marketing Research
Date: September 1, 1974
Authors: Johan J. M. van Tulder, Coen C. J. de Koning, Jan D. Noordhoff

Research papers

The use of management information in media advertising

Catalogue: Seminar 1974: Management Information For Retail Organisations
Date: April 1, 1974
Author: John Hawthorne

Research papers

The choice among media (French)

Catalogue: ESOMAR/WAPOR Congress 1971: From Experience To Inovation
Date: June 15, 1971
Authors: Jacques Durand, Marcel Marc