Tag: "Media Owner / Entertainment"

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Videos

Competing and winning in a world of Big Data

Catalogue: Asia Pacific 2018: Data Research Insights Vision Excellence
Date: May 23, 2018
Author: Michele Levine

Videos

It's not market research. It's HBO

Catalogue: Congress 2017: Visionary
Date: November 9, 2017
Authors: Adriana Rocha, Ivan Casas, Mariana Gonzalez Cedraro, Laura Pellerano Berga, Susana Aiken

Research papers

It's not market research. It's HBO

Catalogue: Congress 2017: Visionary
Date: August 25, 2017
Authors: Adriana Rocha, Mariana Gonzalez Cedraro, Laura Pellerano Berga, Susana Aiken, Ivan Casas

Research papers

NextGen

Catalogue: Congress 2016: #WOW
Date: September 22, 2016
Authors: Kevin Cowan, Santanu Chakrabarti

Videos

Entertainment landscape across generations in Latin America

Catalogue: Latin America 2016: Research Renovation
Date: June 15, 2016
Author: Susana Sosa Aiken

Research papers

Entertainment landscape across generations in Latin America

Catalogue: Latin America 2016: Research Renovation
Date: April 13, 2016
Authors: Susana Sosa Aiken, Laura Pellerano Berga

Research papers

The connected audience

Catalogue: WM3 2010: Your Audience = Media Consumer + Generator
Company: Kantar
Date: October 21, 2010
Authors: Jennie Beck, Rhiannon Griffiths

Research papers

Inspiring change

Catalogue: Online Research 2009: Online Panels & Beyond
Companies: Innerscope Research, Viacom International Media Networks
Date: October 29, 2009
Authors: Alison Bryant, Brian Levine, Lauren Weinberg, Marjan Massoudian, Devra Jacobs

Research papers

To have and have not

Catalogue: Qualitative 2007
Company: Viacom International Media Networks
Date: November 12, 2007
Authors: J. Alyson Bryant, Marsha E. Williams

Research papers

The games we play

Catalogue: Panel Research 2006
Date: October 8, 2006
Author: Pete Comley

Research papers

The IPA touchpoints initiative

Catalogue: Worldwide Multi Media Measurement 2006
Company: Kantar
Date: June 4, 2006
Authors: Lynne Robinson, Jennie Beck, Steve Wilcox

Research papers

Media measurement in a megacity

Catalogue: Asia Pacific Conference 1996: Marketing In Asia
Company: Nielsen
Date: November 1, 1996
Authors: Philip Rich, Trevor Sharot