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Videos

When presentations go wrong- Some badly wrong

We all recognise that storytelling is an important part of delivering research that moves both hearts and minds. We also see and hear a lot about great successes. But what about presentations that move hearts and minds but in the wrong direction? We...

Catalogue: Insights Festival 2020
Author: Martin Oxley
September 15, 2020
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Citation

Oxley, M. (2020a, September 15). When presentations go wrong- Some badly wrong. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/when-presentations-go-wrong--some-badly-wrong


Videos

Eu não sou seu negro

Roundtable with experts and personalities who work with racial themes, with a discussion nourished by qualitative research.

Catalogue: Insights Festival 2020
Authors: Alexsandra Silva, Zé Vieira
September 15, 2020
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Citation

Silva and Vieira (2020a, September 15). Eu não sou seu negro. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/eu-n-o-sou-seu-negro


Videos

Hello Alexa, is there any survey for me?

Sharing economy, cloud computing, AR in smartphones, AI in smart homes. But what is the next step to make market research "Smart"? Nowadays a consumer expects, rather than seeks, a direct dialogue with a brand through direct channels where they can...

Catalogue: Insights Festival 2020
Author: Ennio Armato
Company: FFIND DE
September 15, 2020
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Citation

Armato, E. (2020a, September 15). Hello Alexa, is there any survey for me?. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/hello-alexa-is-there-any-survey-for-me-


Videos

Harnessing powerful storytelling

Storytelling can conjure up magical imagery. In research, our challenge is bringing a method behind the magic. Sports can bring out the best in storytelling: drama is built-in; everyone can identify with the main characters. But not all storytelling...

Catalogue: Insights Festival 2020
Authors: Renata Policicio, Collin Leirvik
Companies: ESPN, LRWGreenberg
September 15, 2020
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Citation

Policicio and Leirvik (2020a, September 15). Harnessing powerful storytelling. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/harnessing-powerful-storytelling


Videos

Disrupting System 1 thinking: Better science for smarter marketing

Since the publication of Daniel Kahneman's Thinking Fast and Slow in 2012, there has been an explosion of interest in System 1 versus System 2 thinking and its applications to research, marketing and public policy. But - what if we have it...

Catalogue: Insights Festival 2020
Authors: Rich Timpone, Vinod Venkataraman
Company: IPSOS
September 15, 2020
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Citation

Timpone and Venkataraman (2020a, September 15). Disrupting System 1 thinking: Better science for smarter marketing. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/disrupting-system-1-thinking-better-science-for-smarter-marketing


Videos

LATAM Meet & Gather

Regional gathering to celebrate the insights industry and discuss recent GreenBook/Netquest study results.

Catalogue: Insights Festival 2020
Authors: Claudio Flores Thomas, Gabriela Alcalá Saenz, Gregorio De Villa Portilla
September 15, 2020
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Citation

Thomas, Saenz and De Villa Portilla (2020a, September 15). LATAM Meet & Gather. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/latam-meet-gather


Videos

The future of insights in Canada in a post-pandemic world

A panel of leading Canadian insights professionals will share how they are helping to ensure that Canadian businesses are leveraging insights to adapt to a post-pandemic world. 

Catalogue: Insights Festival 2020
Authors: Diana Lucaci, Jean-Marc Leger, John Tabone, Jon Yuill, Tawnya Crerar, Rob Berger
September 15, 2020
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Citation

Lucaci et al. (2020a, September 15). The future of insights in Canada in a post-pandemic world. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/the-future-of-insights-in-canada-in-a-post-pandemic-world


Videos

Get a G.R.I.P on the new normal

ThinkGlobal Qualitative, an international alliance of marketing thought leaders, spoke with insights and brand professionals around the world and uncovered their top four challenges: Growth, Recovery, Innovation and Pivot (G.R.I.P.). We put our heads...

Catalogue: Insights Festival 2020
Authors: Corette Haf, Ilka Kuhagen, Jay Zaltzman, Piyul Mukherjee, Roben Allong
September 15, 2020
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Citation

Haf, Kuhagen, Zaltzman, Mukherjee and Allong (2020a, September 15). Get a G.R.I.P on the new normal. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/get-a-g-r-i-p-on-the-new-normal


Videos

Stronger together: Why associations and association membership make sense in a post COVID-19 world

Are you a member of an Association? Why or why not? Tell us in a few lines in this session. Associations had to pivot quickly to provide the support researchers needed in a time of crisis. Are your Association(s) meeting your expectations? What more...

Catalogue: Insights Festival 2020
Authors: Hana Huntova, Jonathan Lai, Kim Smouter-Umans, Melanie Courtright, Laurence Miklichansky, Maurice Ndiaye
September 15, 2020
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Citation

Huntova et al. (2020a, September 15). Stronger together: Why associations and association membership make sense in a post COVID-19 world. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/stronger-together-why-associations-and-association-membership-make-sense-in-a-post-covid-19-world