Tag: "Simulation Models"

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Research papers

A novel approach to planning and simulation in the field of marketing (German)

Catalogue: ESOMAR/WAPOR Congress 1973: The Application Of Market And Social Research For More Efficient Planning
Company: Infratest dimap Gesellschaft fur Trend- und Wahlforschung mbH
Date: September 1, 1973
Author: Erich Weihs

Research papers

A novel approach to planning and simulation in the field of marketing

Catalogue: ESOMAR/WAPOR Congress 1973: The Application Of Market And Social Research For More Efficient Planning
Company: Infratest dimap Gesellschaft fur Trend- und Wahlforschung mbH
Date: September 1, 1973
Author: Erich Weihs

Research papers

The problems of data aggregation and of imperfect data in a capital goods market

Catalogue: Seminar 1973: Industrial Marketing Research- Sampling And Interviewing Problems
Date: January 1, 1973
Author: F. Bliemel

Research papers

The evolution of forecasting methods and of their integration in business decision-making (French)

Catalogue: ESOMAR/WAPOR Congress 1971: From Experience To Inovation
Date: August 1, 1971
Authors: Daniel Bachelet, Michel Salomon

Research papers

The evolution of forecasting methods and of their integration in business decision-making

Catalogue: ESOMAR/WAPOR Congress 1971: From Experience To Inovation
Date: August 1, 1971
Authors: Daniel Bachelet, Michel Salomon

Research papers

Test and physical simulation of schemes directed to the consumers

Catalogue: Seminar 1971: Below-The-Line Activities
Date: June 15, 1971
Author: Jacques Bonnafont

Research papers

Micro-analytic behavioural simulation models (French)

Catalogue: ESOMAR/WAPOR Congress 1971: From Experience To Inovation
Date: June 15, 1971
Author: Jean-Philippe Faivre

Research papers

Micro-analytic behavioural simulation models

Catalogue: ESOMAR/WAPOR Congress 1971: From Experience To Inovation
Date: June 15, 1971
Author: Jean-Philippe Faivre

Research papers

A simulation model for the development and control of products their packaging and advertising

Catalogue: Seminar 1971: Translating Advanced Advertising Theories Into Research Reality
Date: June 15, 1971
Author: W. A. K. Frost

Research papers

The role of beliefs and values in prediction of consumer choices

Catalogue: ESOMAR Congress 1970: The Practical Application of Market Research
Date: September 1, 1970
Author: Flemming Hansen

Research papers

How to use market segmentation for determining new product ideas?

Catalogue: ESOMAR Congress 1970: The Practical Application of Market Research
Date: September 1, 1970
Authors: Klaus Ragnitz, M. Ungureanu

Research papers

A simulation model of doctors' prescribing behaviour

Catalogue: Seminar 1970: The Marketing Of Pharmaceutical Products
Date: June 15, 1970
Author: I. S. Miller