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Videos

Measuring the Value of Data Democratization

Measuring the Value of Data Democratization: How Reckitt calculates the value created by increasing access to consumer knowledge

Catalogue: Congress 2023
Authors: Tania Poelmann, Sandra Berg
Companies: Reckitt, Stravito
October 5, 2023
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Citation

Poelmann and Berg (2023a, October 05). Measuring the Value of Data Democratization. ANA - ESOMAR. Retrieved December 14, 2025, from


https://ana.esomar.org/documents/measuring-the-value-of-data-democratization


Videos
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Citation

Romaninuk, J. (2023a, October 05). Better Brand Tracking. ANA - ESOMAR. Retrieved December 14, 2025, from


https://ana.esomar.org/documents/better-brand-tracking


Videos
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Citation

Gopalakrishnan, A. (2023a, October 05). Understanding the Evolving Insights Industry. ANA - ESOMAR. Retrieved December 14, 2025, from


https://ana.esomar.org/documents/understanding-the-evolving-insights-industry


Videos

Solving Market Research Challenges

Zoho's impact on survey based research

Catalogue: Congress 2023
Author: Hari Krishnan
Company: Zoho
October 5, 2023
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Citation

Krishnan, H. (2023a, October 05). Solving Market Research Challenges. ANA - ESOMAR. Retrieved December 14, 2025, from


https://ana.esomar.org/documents/solving-market-research-challenges


Videos

The Choice Factory Keynote

Richard Shotton, author of The Choice Factory and Illusion of Factory

Catalogue: Congress 2023
Author: Richard Shotton
Company: The Choice Factory
October 5, 2023
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Citation

Shotton, R. (2023a, October 05). The Choice Factory Keynote. ANA - ESOMAR. Retrieved December 14, 2025, from


https://ana.esomar.org/documents/they-choice-factory-keynote


Videos

Unlocking Travel's New Frontier

AI-powered Dream Destination Bookings

Catalogue: Congress 2023
Author: Mahmoud Yassin
Company: Booking.com
October 5, 2023
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Citation

Yassin, M. (2023a, October 05). Unlocking Travel's New Frontier. ANA - ESOMAR. Retrieved December 14, 2025, from


https://ana.esomar.org/documents/unlocking-travel-s-new-frontier


Videos

ESOMAR Foundation

ESOMAR Foundation

Catalogue: Congress 2023
Authors: John Kearon, Frederic-Charles Petit
Company: Oneday.org
October 5, 2023
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Citation

Kearon and Petit (2023a, October 05). ESOMAR Foundation. ANA - ESOMAR. Retrieved December 14, 2025, from


https://ana.esomar.org/documents/esomar-foundation-12157


Videos
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Citation

Smith and Riley (2023a, October 05). How to survive AI. ANA - ESOMAR. Retrieved December 14, 2025, from


https://ana.esomar.org/documents/how-to-survive-ai


Videos

Closing and Awards

Closing and Awards 1. Discover the 2023 winners of the ? Best Congress Paper award ? ? Peter Cooper Award for Qualitative Excellence ? Best Paper of the Year award ? 2. Immerse yourself in a whirlwind recap of the last four days! 3. Be one of the...

Catalogue: Congress 2023
Authors: Fenny Léautier, Joaquim Bretcha, Corrine Moy
Company: ESOMAR
October 5, 2023
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Citation

Léautier, Bretcha and Moy (2023a, October 05). Closing and Awards . ANA - ESOMAR. Retrieved December 14, 2025, from


https://ana.esomar.org/documents/closing-and-awards