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The Choice Factory Keynote

Date of publication: October 5, 2023

Catalogue: Congress 2023

Company: The Choice Factory

Author: Richard Shotton

Abstract:

Richard Shotton, author of The Choice Factory and Illusion of Factory

Richard Shotton

Author

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Research Papers

Usability Testing Factory

Catalogue: Congress 2026

Authors: Claudia da Matta Furniel, Thyago Simoes, Leonardo Silvia

Company: Itau Unibanco

January 1, 1970

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Citation

da Matta Furniel , Simoes and Silvia (1970a, January 01). Usability Testing Factory. ANA - ESOMAR. Retrieved January 26, 2026, from


https://ana.esomar.org/documents/usability-testing-factory


Videos

The Fringe Factory session

Catalogue: Congress 2014: What Inspires?

Author: Will Goodhand

 

June 15, 2014

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Citation

Goodhand, W. (2014a, June 15). The Fringe Factory session. ANA - ESOMAR. Retrieved January 26, 2026, from


https://ana.esomar.org/documents/the-fringe-factory-session


Research Papers

The choice among media

Catalogue: ESOMAR/WAPOR Congress 1971: From Experience To Inovation

Authors: Jacques Durand, Marcel Marc

 

June 15, 1971

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Citation

Durand and Marc (1971a, June 15). The choice among media. ANA - ESOMAR. Retrieved January 26, 2026, from


https://ana.esomar.org/documents/the-choice-among-media


  • Video
Fad and progress in motivation research Authors: Herta Herzog
Methodological considerations regarding marketing research for consumer durable goods Authors: Leif Holbaek-Hanssen
Service after sale and studies of market for business Authors: Archibald Maddock Crossley
Some comments on the use of 3D and strip film Authors: Henry Charles Briant
The "steps-and-parts" model for polling Authors: Stuart Carter Dodd, Chahin Turabian
What are durable and capital goods? Authors: N. H. Pearson
Consumers economic expectations and intentions as revealed by sample surveys Authors: Henry Durant
Economic forecasts with special reference to field studies Authors: Jan van Rees
Market research for petroleum products in the automotive field Authors: D. Leerentveld
Research and decision Authors: H. S. Rich, J. S. Smith
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Citation

Shotton, R. (2023a, October 05). The Choice Factory Keynote. ANA - ESOMAR. Retrieved January 26, 2026, from


https://ana.esomar.org/documents/the-choice-among-media